Cookie Information

Third party cookies

ZSL utilises the technology of third parties on a regular basis to ensure that we are using up to date systems which are managed by the best companies to provide us with the services that we need. This in turn means that there will be a number of third party cookies from our trusted suppliers used on our websites.

Each company is responsible for the cookies that they place onto your device and have separate policy documents to highlight their use. 

Key third party suppliers and links to their privacy policies:

• Google
• DoubleClick
• YouTube
• Facebook
• Twitter
• LinkedIn
• SeatGeek
• iCIMS
• Rackspace
• Cloudflare
• WorldPay
• PayPoint
• PayPal
• AddThis
• Cadreon
• Drupal
• WordPress
• Discus
• OneSignal
• Dotmailer
• The Trade Desk - User opt out and access portal
• TabMo
• Amobee
• Teads
• Captify
• AdYouLike
• Yahoo
• TPX Impact
• The Kite Factory

Analytics

ZSL uses analytics software managed by third parties, these services use cookies in order to provide statistical reports about our site visitors. Current third party analytics software include:

Google Analytics

We use Google Analytics to help us understand how visitors are using and engaging with our website and apps. This allows us to make improvements to our web services and your online experience.

The Google Analytics tracking tool uses a number of cookies to collect information and report website usage statistics and does so without personally identifying individual visitors to Google or ZSL. If you wish to opt-out of Google Analytics tracking please visit and install the Google Analytics Opt-out Browser Add-on. More information on how ZSL uses Google Analytics and related services can be found in our privacy policy.

Hotjar

ZSL uses services provided by Hotjar Ltd. Hotjar provides services including Heatmaps, Visitor recordings, Funnels and Form Analysis, Feedback Polls, Surveys and Recruiters. The information generated by the tracking code and cookies about your use of the website will be transmitted to and stored by Hotjar on servers in Ireland. Through the Hotjar tracking code the information collected is device specific data.

The following information may be collected from your device and browser:

• your device's IP address (collected and stored in an anonymised format);
• device screen size;
• device type (unique device identifiers) and browser information;
• geographic location (country only);
• the preferred language used to display the webpage. 
• referring domain;
• pages visited;
• geographic location (country only);
• the preferred language used to display the webpage;
• date and time when website pages were accessed;
• Mouse events;
• Keypresses.

Hotjar will use this information for evaluating your use of the ZSL website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Hotjar uses a variety of services hosted by third parties, such as Google Analytics and Optimizely. For information on how Google Analytics and Optimizely collect and use your information, please refer to their privacy policies. By continuing to use this website, you consent to the processing of the above data by Hotjar and by the third parties used by Hotjar in accordance with their respective privacy policies. The cookies used by Hotjar have differing durations; some are 365 days, some persist for the session only.

To opt out please go to the following link: https://www.hotjar.com/opt-out

ZSL website cookie list

The aim of this cookie list is to provide you with an understanding as to what types of cookies ZSL uses on our digital platforms. The list below covers key cookies that ZSL or our technology partners use, please be aware that this list is not exhaustive.

Flash cookies

Adobe uses a particular type of cookie called a ‘Local Shared Object’, which is typically collected if you watch a video for example that uses the Adobe Flash media player, i.e. an embedded YouTube video on a page that is being played via Flash. Please note that these types of cookie will not be found on iPads, which do not support Flash.

Have a look at Adobe's website if you want to control Flash cookies on your computer. If you’ve got a Firefox browser you can also get an add-on to detect and delete Flash cookies.

Web beacon

Web beacons are also sometimes referred to as ‘web bugs’ and are small single pixel transparent image files. They allow website owners to know when a visitor has reached their website, and are used in conjunction with cookies to allow further website tracking to be monitored. Again, these files are not viruses, but are useful in helping us to make your web surfing experience better.

Privacy Policy

ZSL is committed to protecting your privacy in accordance with their obligations under data protection legislation. The current data protection law is found in the Data Protection Act 1998 but with effect from 25th May 2018, the main data protection law will be the General Data Protection Regulation as supplemented by the Data Protection Act 2018 and related laws.

The ZSL privacy policy explains what information ZSL collects about you and how it will be used. You can read our full privacy policy here.